Five decades of reggae heritage, sound system culture, music and entertainment – and Wayne Irie is taking the journey across the UK and around the world!

Join Zion Love Promotion for the Haile Selassie I Earth Strong – Ethiopia Tour 2027, taking place from 21–31 July 2027. Explore Addis Ababa and Shashamene while experiencing Ethiopia's culture, history, spirituality, music and heritage.